ITC logo

Salient features of our Ghee

Pure Cow's Milk

Made from

Pure Cow's Milk

Special SloCook Process

Made using a

Special ‘SloCook’ Process

that enhances its natural aroma

Stringent Quality Tests

Stringent Quality Tests

to ensure consistent

product quality

About Aashirvaad Svasti Ghee

Aashirvaad Svasti tvc hindi
play icon

Hindi

|

Kannada

|

Tamil

|

Malayalam

Made from pure cow’s milk, Aashirvaad Svasti Ghee is the first product from ITC’s dairy portfolio. Manufactured at ITC’s very own, state-of-the-art manufacturing facility in Munger (Bihar), Aashirvaad Svasti Ghee promises to deliver impeccable taste & consistent quality.

Furthermore, Aashirvaad Svasti Ghee is made using a special ‘SloCook’ process that enhances its natural aroma, giving it a distinct flavor profile. With its wonderful aroma, rich granular texture and consistent quality, Aashirvaad Svasti Ghee lends itself beautifully to varied Indian cuisines, making it a must-have in every household.

Packed in convenient pack formats – Uniquely shaped PET jars and refill pouches, Aashirvaad Svasti Ghee is available in different pack sizes.

Recipes

Badam Halwa
Badam Halwa is a rich and delicious Indian sweet...
Besan Ladoo
This grainy, golden Besan ladoo recipe is easy to make and a very....
Bisi Bele Bath
A Karnataka delicacy, Bisi bele bath or Hot Lentil Rice, is....
Nei Appam
A soft and delicious South Indian recipe made with wheat....
Pineapple Kesari
Visit a traditional South Indian home and you are sure to be....
View All >
Food to relish on festivals and special occasions
left arrow
November 2015
right arrow
November 11
Diwali
November 13
Bhai Dooj
November 14
Children's day
November 25
Karthagai deepam

Diwali

diwali

Diwali the festival of lights and sweets and also crackers the festival of lights and sweets and also crackersthe festival of lights and sweets and also crackersthe festival of lights and sweets and also crackers

Recipes

Ghee Diaries

Six tricks you can try
when cooking at home with Ghee

Whoever has learnt cooking from their mothers and grandmothers always have an upper hand in the kitchen, because..

Discovering
goodness in taste

The office cafeteria is our social hub through the week. It’s our escape zone where we get together to meet friends, get our..

My personal restaurant
– My home

We all love to eat out. And me, even more so. I am a complete foodie, and my taste buds are always craving some..

As pure as
Homemade Ghee

Call me old-fashioned, but I’m the kind of person who prefers homemade food to anything purchased outside..

ghee diary right